Business Administration BBA (Hons)
Overview
For the opportunity to develop an all-round business skillset try a Business Administration course; with a focus on the application of theory to real business situations, this course allows you to explore contemporary business thought and practice.
For the opportunity to develop an all-round business skillset try a Business Administration course; with a focus on the application of theory to real business situations, this course allows you to explore contemporary business thought and practice.
If you have a passion for business and an aptitude for organization and management, this course aims to help to prepare you for a wide range of potential future career options in the local, national or international business environment. It focuses on developing a solid grounding in core business topics while also allowing the flexibility to specialise in key areas, with the chance to study optional modules after your first year in topics such as accounting, marketing or international finance.
Recognising this course’s blend of core topics along with the opportunity for specialism, the degree award upon successful completion of the course is the Bachelor of Business Administration (BBA). This means that, upon successful completion, you will have a specific business administration focused degree, which when coupled with relevant work experience gained after graduation could set you up for potential future study towards a Master of Business Administration qualification (please note that further study/qualifications are subject to competitive application, availability, meeting any applicable visa requirements and any applicable fees).
You will also have the opportunity to experience Coventry Business School’s Business Simulation Suite, which utilises the latest business simulation software to give you the chance to improve your business skills.
Course information
This course aims to reflect business thought and practice with an emphasis, where appropriate, on the application of theory to real business situations, challenges and issues.
Case studies will be used which are designed to help you develop an in-depth understanding of how the different parts of an organisation support one another. Past students have, for example, considered the project management issues involved with festivals like Glastonbury, the ethical concerns in the supply chains of cut flowers and the challenges of managing mega-events, such as the Olympic Games.
Our aim is to support you in successfully completing a business degree qualification that equips you for potential future career options in local, national or international markets, encouraging and providing you with the opportunity to go beyond an understanding of management theories and to be able to apply them confidently to real life situations. We strive to create a study environment which will encourage and provide you the chance to help build up your awareness of the dynamic business environment and how current events impact this, with real life case studies and current events analysed in seminars and used to explore the challenges of putting theory into practice.
In addition, our strong focus on supporting you in identifying work experience opportunities, by our careers and employability team, who could help you to gain the skills, knowledge and networks that may be beneficial to you as you explore potential future career options after graduation (please note work experience opportunities are subject to availability, a competitive application process additional costs, and meeting applicable visa requirements).

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