Sport Management BA (Hons)
Overview
The sports industry today is a significant contributor to the global economy, which has grown in terms of its political significance and acts as a key benchmark for measuring the quality of our lives.
If you have a passion for sport or a desire to work in this dynamic industry, Coventry offers the opportunity to pursue your interests, having been European City of Sport in 2019, with a vision to promote and celebrate the benefits of sport to create a fitter, healthier city. Against this backdrop, our course aims to create many options to engage with local and national sports organisations, to help you gain practical experience, have the chance to learn from practitioners and the opportunity to develop your industry networks, all of which can be invaluable as you explore your potential future career options.
As a primarily management course, concerned with management topics that focus on sport, this course also benefits from accreditation by the Chartered Management Institute (CMI), giving you the option to gain a management certificate that could enhance your employability prospects as you explore your career options (please note fees apply to become a registered CMI student, and securing a professional qualification is subject to competitive application, additional costs and meeting any applicable requirements as outlined by the CMI). Please refer to the Accreditation and Professional Recognition section for further information.
Course information
Blending the areas of sport and management, this course seeks to explore the policy, planning, management and delivery of sport-related services, products and activities. Roles in this sector can include project managing live sport events, managing sport arenas, working in sponsorship, or acting as an agent for sport athletes.
You will study the core principals of business management, taught through specific sport industry related problems, case studies and in the past students have also had practitioner visits (subject to avaialbility). In addition, you will study a variety of specialised sport related modules to help you develop your subject expertise about some of the unique challenges and issues facing the sport industry.
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