The way we gather to celebrate, explore and discuss is changing. In today's global society, event management is about more than bookings and budgets. We're expanding into new physical and digital world, breaking down barriers and expanding inclusion, diversity and empathy.

With La Trobe's Bachelor of Business (Event Management), you'll learn the skills you need to deliver successful events and be ready to find innovative solutions to any challenge. Plus, you'll have a foundation in business - so you'll be a flexible, multiskilled graduate.

This multidisciplinary course will provide you with a solid grounding in business, then help you build specialist expertise in event management and marketing. With subjects dedicated to digital business, trends in modern business and business analytics, you'll develop a highly sought-after skillset that prepares you for the evolving events space.

Want a degree tailored to your interests? Choose electives to complete a second major in another business discipline such as marketing or international business, or broaden your perspective by taking on any other major we offer at La Trobe.

With guidance from industry experts working in the field and also teaching, you'll graduate with a practical understanding of the real-world event industry and networks. You'll learn:

• Event planning and management
  • Understand every aspect of delivering events, including logistics and project management, and study the unique factors involved in coordinating sustainable community events.
• Digital business
  • Explore how businesses are developing new operating models for the digital economy and develop the skills to design innovative digital solutions.
• Consumer behaviour
  • Analyse the factors influencing the consumer decision-making process and learn to consider how consumer behaviour shapes the development of marketing strategies.
• Accounting and finance
  • Discover how to compile and interpret budgets and financial statements and make strategic business planning decisions.

The qualification awarded on graduation is recognised in the Australian Qualifications Framework (AQF) as Level 7 - Bachelor Degree.

Sample course structure

Please note, the following course structure is indicative and subject to change depending on your course location, offer year or how you tailor your course with specialisations, majors, minors and electives. Structures for the following year are not normally finalised until October, so the sample provided is based on the most recently approved structure. For more information, please refer to the La Trobe University Handbook.