Bachelor of Business (Sport Management)
La Trobe's Bachelor of Business (Sport Management) gives you an insight into the business structures, cultures and performance-management strategies that underpin sport. You'll build the knowledge and skills needed to kickstart your career behind the scenes of sport.
At La Trobe, you'll develop your skills as a business leader and digital disruptor. You'll create strong foundations in accounting, finance, sport management and sport marketing. And you'll explore the social and economic side of sport through business law, sport policy, sport media and human resource management.
Flexible electives may enable you to take part in overseas business studies with our partner universities (subject to travel restrictions). Discover how to apply sport management theory and develop industry connections with 200 hours of professional placement. Previous students have completed placements with Carlton Football Club, Melbourne City Football Club, Melbourne Rebels and many more.
You'll learn:
- Sport management and marketing
- Examine the relationship between marketing, management and sport, including strategic sport management, organisational structures and leadership skills.
- Digital disruption
- Understand how to harness and leverage the power of new digital technologies within the world of sport.
- Business analytics
- Understand how businesses run and learn how to solve problems and improve processes.
- Accounting and finance
- Explore the role financial records, transactions, investments and expenditures play in the health and success of businesses.
The qualification awarded on graduation is recognised in the Australian Qualifications Framework (AQF) as Level 7 - Bachelor Degree.
Sample course structure
Please note, the following course structure is indicative and subject to change depending on your course location, offer year or how you tailor your course with specialisations, majors, minors and electives. Structures for the following year are not normally finalised until October, so the sample provided is based on the most recently approved structure. For more information, please refer to the La Trobe University Handbook.
