Overview
Digital service design is the art of building customer experiences with a strong digital element. The Digital Service Design MSc is a new multi-disciplinary course which has been specifically created to help graduates develop exceptional user experience design for digital products and services.
The course has been designed in collaboration with Wilson Fletcher, a leading digital design studio, to closely mirror current professional practices. In so doing, the course will help you develop a deep knowledge of both design theory and practice as well as equip you for employment in the digital sector.
You’ll work on a number of individual and group projects based on real-world briefs, which will help you develop the technical, interpersonal, creative and strategic skills needed to succeed in the digital service design industry.
You’ll be able to explore areas of design and rapid prototyping, innovation methodologies, interview and workshop facilitation, journey mapping, customer research methodologies, project management, how to develop and present actionable recommendations, and much more.
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