Introduction:
Today’s businesses are more competitive than ever and are constantly looking for new ideas to keep them ahead of their rivals. Marketing plays a vital role in any organisation activity and is the most crucial factor to the success of any business.
On our Business Management and Marketing course you are encouraged to understand and apply marketing theories and techniques in a variety of roles and contexts. All students will take part in a ‘real-world’ business simulation task, imitating the experience of running a business with a group of fellow students. The focus of your studies will be on understanding the marketing philosophy that places the customer at the centre of business activity.
This course is accredited by the Chartered Institute of Marketing (CIM) and provides students with one exemption from a core module towards the CIM Level 4 Certificate in Professional Digital Marketing.
During your second year you will have a variety of unique opportunities to get involved in such as studying abroad, developing your own enterprise, undertaking an internship or simply continuing with your studies. You can study the course over four years with a placement or three years full-time. We strongly recommend that applicants consider the four-year sandwich route as this is shown to provide many tangible benefits to graduates.
Nottingham Business School have both EQUIS and AACSB accreditation.
This course is accredited by the Chartered Institute of Marketing (CIM).
93% student satisfaction for BA (Hons) Business Management and Marketing (SW) (National Student Survey, 2022).
You have a selection of unique opportunities to get involved in such as studying abroad, developing your own enterprise, undertaking an internship or simply continuing with your studies.
You can study the course over three years full-time or four years with a placement.
Course accreditation
What you’ll study
We are currently reviewing the content of our courses to ensure that they remain relevant and current to our students’ future ambitions and society. Please continue to check this course webpage for the latest developments.
The course begins in September 2023. Take a look at the academic calendar for term dates. The academic calendar will apply throughout your course, aside your placement year (if you have chosen to undertake one).
How you’re taught
On average you will receive minimum 12 - 15 hours of teaching per week from a combination of lectures and seminars. You'll then be expected to increase your understanding of the subject area through independent study for each module. You can explore our lecture theatres in our Virtual Tour.
We use a mixture of teaching methods including traditional lectures and seminars, IT workshops, guest lectures, problem-based learning and group discussions. In addition to this you will also be involved in a variety of practical work such as individual and group presentations, student-led seminars, role play, industry-sponsored competitions and project work.
These are included to help you develop a range of practical skills such as time management, effective presentation, communication, customer focus, analytical, entrepreneurial and team working. All students will attend lectures and seminars at NTU’s City Campus, in the impressive Newton building, home to Nottingham Business School.
You will also have a number of one-on-one tutor sessions during each year, which will allow you to:
- discuss your personal and professional development
- discuss and gain feedback about your work
- ask questions about the projects you're working on
- raise any difficulties you are experiencing relating to your work, personal circumstances or your University experience.
You'll also use our virtual learning environment, NOW, which is a flexible web-based system that gives you 24-hour access to module learning materials and reading lists. It allows you to discuss work with tutors and submit coursework electronically from anywhere in the world.
Contact hours
Full time version of the course (3 years)
- Year 1 lectures, seminars and similar (26%) independent study (74%).
- Year 2 lectures, seminars and similar (24%) independent study (76%).
- Year 3 lectures, seminars and similar (22%) independent study (78%).
Sandwich version of the course (4 Years)
- Year 1 lectures, seminars and similar (26%) independent study (74%).
- Year 2 lectures, seminars and similar (24%) independent study (76%).
- Year 3 placement (100%).
- Year 4 lectures, seminars and similar (22%) independent study (78%).
Careers and employability
Graduates from this course have gone onto working in both public and private sector, undertaking positions such as:
- Marketing Assistant
- Marketing Communications Manager
- SEO Executive
- Social Media Executive and Copywriter
- Marketing and Engagement Officer
In the last few years, graduates from this course have gone onto securing roles with well know employers such as:
- Beats by Dre
- Microsoft
- iThinkMedia
- Bull Marketing
- GlaxoSmithKline
Accreditation
Our BA (Hons) Business Management Joint Honour courses and BA (Hons) Business course have a Dual Award status with the Chartered Management Institute (CMI) should you wish to take advantage of this opportunity.
Additionally, this course is also accredited by the Chartered Institute of Marketing (CIM) and provides students with one exemption from a core module towards the CIM Level 4 Certificate in Professional Digital Marketing.
Campus and facilities
We are continually investing in our facilities, and transforming our learning and teaching environment to create an inspiring and innovative atmosphere.
Our School is based in the impressive Newton building on NTU's City Campus. The building was recently involved in a £90 million regeneration project on the site. The Grade II* listed building was transformed into an ultra-modern complex while keeping its historic beauty.
Fantastic facilities
- You can take advantage of the Link Lounge, a space dedicated to Business School students, located on floor zero of the Newton building.
- Access industry-standard software in our specialist Business Lab facility, as you work with live financial data from across the global markets.
- Explore your career prospects with the help of the University's EmployabilityTeam.
- You will benefit from spacious teaching rooms and lecture theatres and a variety of social spaces.
- Our Student Services Centre will also be on-hand should you need support.
- A new City Campus Students' Union building giving you an exceptional array of social, leisure and well-being facilities.
IT resources
Our IT resource rooms and PC clusters are distributed across the City Campus, with PCs providing access to:
- Microsoft Office
- web browsing
- networked file storage
- high-speed online printing services
The University’s main resource room in the library is available 24 hours a day.
Book and library resources
In our library you will have access to an extensive and diverse range of books and periodicals that focus on specialist areas within business, Marketing, Finance, Economics and HRM. The library's OneSearch system provides access to all our:
- electronic resources
- journals
- books.
We have a liaison librarian who is available to give you detailed help in finding and using print and electronic resources. They can also help you with things such as Harvard referencing and research skills.
City location
The location of the City Campus also means that you have easy access to:
- sports facilities
- shops
- student accommodation
- music venues
- cafés.
My name is Kavisha Prince Anthony, and I always had a dream of studying abroad. Thankfully, that dream came to life since I applied to the Study Advisor. I was able to receive my visa within four days. I also had some visa refusals in the past; I had about six UK visa refusals in the past, but thankfully, it was not an issue since the Study Advisor was able to make things work this time. I highly recommend Study Advisor for your dreams of going abroad, whether it be the UK or any other European country there is.