COURSE OVERVIEW
Whether you want to attract visitors to Blackpool or manage hotel staff in Barbados, tourism is full of exciting opportunities. And, in the aftermath of the global pandemic, the sector is becoming more innovative than ever.
With input from leading organisations like ABTA, Qantas, Visit Manchester and TUI, we’ve developed a range of modules directly relevant to a career in the tourism industry. You’ll explore key questions like what makes an attractive destination? How can marketing be applied in different markets? Which management strategies get the best out of employees? And you’ll put your ideas into practice, working on real world briefs for real organisations.
Develop skills for life
Tourism is big business. To succeed in this competitive market, organisations need managers with strong business acumen and the creative flair to come up with innovative ideas. Here at Manchester Met, we’ll help you develop both.
You’ll build essential skills like analysing financial statements and planning budgets. You’ll study operational models, learn the theories behind human resource management, and can even add a new language to your repertoire. Then, to turn you from a competent manager to a brilliant one, we’ll help you think creatively, strategically and globally. You’ll discover how to apply your broad set of skills to any challenge your future business or employer might face.
Uncover inside knowledge
The course content covers a huge range of topics – but it’s the teaching team that will bring it to life. They’ll use their contacts, their latest research and their experiences working in the industry to inform their teaching. You’ll always be up to date with the latest insights, whether it’s new theories of tourist behaviours, or how businesses stayed agile throughout the coronavirus pandemic.
With our links to top employers and leading organisations, you’ll have plenty of opportunities to expand your network through work experience or special events like guest lectures. And with the option of studying abroad or spending a year on placement, you can expand your horizons even further.
FEATURES AND BENEFITS
- Top 10 ranking - we’re 9th in the UK for Hospitality, Leisure, Recreation and Tourism subjects in the Complete University Guide 2021.
- Triple accredited - our business school holds the globally recognised trio of accreditations from EQUIS, AACSB and AMBA, placing us among the best business schools in the world.
- Placement and study abroad options - you can sign up for an optional year in industry or at another university, even after you’ve started the course.
- Enhance your CV - our Rise programme gives you academic credits while you complete an internship, volunteer, or learn a new language.
- Institute of Travel and Tourism Centre of Excellence - join as a student member of this UK trade body which has recognised the quality of our teaching.
- Mentoring scheme - open to final year students as part of the Tourism Graduate unit, get the opportunity to be mentored by professionals working in tourism. Expand your networks, and gain a unique insight from those at the sharp end of the industry.
- Learn from experts - our teaching team have experience in the industry, and will use their knowledge and contacts to enhance your experience.
COURSE INFORMATION
With input from leading organisations, we designed the core units on this course to give you a thorough introduction to managing a tourism business. You can also choose to learn a new language such as Spanish, Modern Arabic or Japanese.
As well as taught classes, you’ll learn by working on projects and doing your own research. Your final year research project is a chance to explore an area in more detail based on your studies or work experience.
You can choose to spend a year studying abroad or working on placement. We have links with universities around the world, and organisations like Disney, Expedia and Premier Inn. You can find out more about your options and decide after you’ve started the course.
ACCREDITATIONS, AWARDS AND ENDORSEMENTS
AccreditationAssociation to Advance Collegiate Schools of Business
Our business school is accredited by The Association to Advance Collegiate Schools of Business. This means we are internationally recognised for meeting global standards of excellence in business and management education.
Endorsement
Business School Impact System (BSIS)
The BSIS scheme is designed to determine the extent and nature of a business school’s impact upon its local environment. BSIS has given us the tools to capture the enormous added value and impact that our business school brings to businesses and communities.
EFMD Quality Improvement System
Our business school holds the EQUIS accreditation – a leading international system of quality assessment, improvement and accreditation of higher education institutions in management and business administration. By attending an EQUIS accredited institution, students can be confident they are part of a high quality institution.
Accreditation
Institute of Travel and Tourism
Our business school is recognised as a Centre of Excellence by the Institute of Travel and Tourism (ITT). This gives our students access to industry processionals, networking and mentorship opportunities throughout their course.
CAREER PROSPECTS
While the COVID-19 pandemic had a big impact on the tourism industry, businesses are bouncing back with innovative new business models and more resilient structures in place. By the time you graduate, you can expect to see lots of exciting new developments in the sector.
The skills you learn here apply in a wide range of roles, from marketing to human resources. And, if you decide to take a placement or study abroad year, your experience might inspire your next steps. Our graduates work in small boutique operators, large international corporations and some have started their own businesses.
Whether you want to continue your studies with a postgraduate degree, or explore emerging areas like ecotourism, we’re here to support you achieve your dream.
Placement options
Our BA (Hons) International Tourism Management degree offers the chance to spend a year getting a taste of professional life. Opportunities are available worldwide with a wide range of companies, from boutique hotels to five-star deluxe properties, gastro pubs to Michelin star restaurants, and cruise liners to theme parks.
A year out not only gives you the opportunity to develop your core skills and learn about how a business really operates in your industry, but also shows employers that you’re ready to get to work.
you will have the choice to study Tourist Behaviour II OR Uniwide Language
Core units
- TOURIST BEHAVIOUR I
- TOURISM ACADEMIC AND DIGITAL SKILLS
- TOURISM OPERATIONS MANAGEMENT
- DESTINATION MANCHESTER
- FINANCIAL MANAGEMENT FOR MANAGERS
- MARKETING FOR TOURISM
Year 2
During this year you will study six 15 credit units. Please note that the following list of units is indicative and may be subject to change.
Core units
- THE BUSINESS OF TOUR OPERATOR
- TOURISM DESTINATION FIELDWORK
- PEOPLE MANAGEMENT AND DEVELOPMENT
- INTERNATIONAL TOURIST EXPERIENCE DESIGN
- INDUSTRY ACTIVE
- RESEARCHING TOURISM
Year 3
During this year you will study four 15 credit units and a 30 credit unit. Please note that the following list of units is indicative and may be subject to change
Core units
- GLOBAL TOURISM DEVELOPMENT
- THE TOURISM GRADUATE
- TOURISM CRISIS AND RISK MANAGEMENT
- STRATEGIC TOURISM MANAGEMENT
- RESEARCH PROJECT (30 CREDITS)
* Scholarships available for international students.

My name is Kavisha Prince Anthony, and I always had a dream of studying abroad. Thankfully, that dream came to life since I applied to the Study Advisor. I was able to receive my visa within four days. I also had some visa refusals in the past; I had about six UK visa refusals in the past, but thankfully, it was not an issue since the Study Advisor was able to make things work this time. I highly recommend Study Advisor for your dreams of going abroad, whether it be the UK or any other European country there is.