Introduction:
Our MSc Management and Marketing course has been designed for aspiring leaders and aims to underpin knowledge associated with the practice of marketing. You will become familiar with the fundamental issues and concepts relating to marketing practice.
During your studies you will explore the marketing planning process, marketing concepts and debates. You will also develop an in-depth understanding of the complexities of the consumer by exploring buyer behaviour. To do this you will reflect on your own buying behaviour and how it is impacted by people and events around you. You will become equipped with the skills and knowledge necessary to develop and implement innovative, value-adding marketing solutions to help maintain superior customer satisfaction.
In your third semester, you’ll choose an experiential project. With the opportunity to use your skills in a real-world setting, you can choose from completing a consultancy experience project, an in-company experience project, or a business research project.
- This degree is aimed at students with either no background in business and management who want to develop a career in this field, or those who have a qualification in business and management but want to become more competitive and progress their careers.
- This course has been awarded Dual Award status with the Chartered Management Institute, which means you can graduate with a Masters degree and a CMI Level 7 Diploma in Strategic Management and Leadership.
What you’ll study
At NBS you can create a personalised learning experience, giving you a unique Masters degree that equips you with the skills you'll need, for the career you want. Each of the modules will be delivered over a four week period, with teaching delivered in three weeks and the fourth week left clear for assessment work. This enables you to focus on one subject at a time, whilst allowing time for preparation and assessment work.
Modules- Placement Opportunities
- Professional Development
Semester One
- Principles of Management (20 credits)
- Managing in Organisations (20 credits)
- Contexts of Management (20 credits)
Semester Two
- Principles of Marketing (20 credits)
- Understanding The Customer Experience (20 credits)
- Strategic Global Marketing (20 credits)
Semester Three
- Consultancy Experience Project (40 credits)
- In-Company Experience Project (40 credits)
- Business Research Project (40 credits)
Careers and employability
At Nottingham Business School, we’re focused on your employability from the start of your postgraduate degree. We provide you with a learning experience that integrates theory and practice.
Graduates from this course have gone onto roles within the public, private and third sector, undertaking positions such as:
- Business Manager
- Internet Marketing Consultant
- Direct Marketing Executive
- Media Assistant
- Marketing and Business Development Coordinator

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