About the course

Football is one of the most important industries in the UK in terms of interest, participation and consumer spending, and football-related professions need well-rounded, specialist graduates who understand football as a business.

The rapid growth of the football sector has created opportunities to become a sports professional in an expanding, borderless industry. This course focuses on the business of football, exploring areas such as economic impact, investment in facilities, community programmes, marketing and management.

In your first year of study, you gain a wide perspective of the sports industry, exploring sport and physical activity; sport management; and working in sport as well as getting an overview of the football industry. Your later studies focus on areas such as managing elite sport; marketing; finance; and sport in a global context. Throughout, you learn the academic theory related to football, sport and leisure, and apply your knowledge to industry-related scenarios and real-world simulations.

Why choose this course?

• Enjoy the flexibility to choose your preferred pathway (business, coaching or studies), giving you a unique chance to specialise after your first year
• Learn from top-class professionals within the field, working with governing bodies such as the FA, UEFA and FIFA as well as experts from professional football teams
• Benefit from work experience placements with our official partners, Luton Town FC, and other local football organisations
• Take advantage of off-site coaching opportunities at local schools
• Develop transferable skills such as critical evaluation, research and analysis, and be able to apply these skills to become a self-directed, independent, reflexive learner
• Take the course over four years and include a fee-free year in industry (see below), gaining experience, building your CV and making contacts for the future
• If you need to step up into higher education, start with a Foundation Year (see below) which guarantees a place on the degree course