Course summary
- Study international events and learn how to plan, manage and evaluate them.
- Understand the various ways cultural, sporting and personal events are managed.
- Learn how to make strategic decisions that involve multiple business areas at once.
- Solve complex problems through innovative, analytical and critical thinking.
The course focuses on the strategic role events play in modern society, and how they contribute to organisational and community objectives. You’ll gain the latest event strategy knowledge, based on the research of our diverse academic research team.
Future careers
This course prepares you for a career in
- global hotel groups
- event venues
- government organisations
- international associations
- conference and event departments and organisers
- international leisure resorts
- agencies specialising in events and conference business analysis
You may also be able to progress to PhD study.
Modules
Module and assessment information for future years is displayed as currently validated and may be liable to change. When selecting electives, your choices will be subject to the core requirements of the course. As a result, selections may be limited to a choice between one of two or more specified electives in some instances.
Modules studied may differ depending on when you start your course.
Compulsory modulesModuleCreditsAssessmentBusiness And Management Strategy30Coursework
Delivering Successful Business Events30Coursework
Dissertation45Coursework
Research Methods15Coursework
Strategic Event Creation30Coursework
Work Related Learning15Coursework
Delivering Successful Business Events30Coursework
Dissertation45Coursework
Research Methods15Coursework
Strategic Event Creation30Coursework
Work Related Learning15Coursework
Hospitality Service Excellence15Coursework
International Cultural Events15Coursework
Live Event15Coursework
Major Event Policy And Practice15Coursework
Managing Profitable Food And Beverage Operations15Coursework
Managing The Property Asset15Coursework
Safety And Security Management In Tourism15Coursework
Strategic Resort Hotel Management15Coursework Talent Management15Coursework
Tourism And Globalisation15Coursework
Practical
Tourism, Culture And Society15Coursework
Visitor Attractions Management15Coursework
Sustainable Tourism And Hospitality In The 21St Century15Coursework
My name is Kavisha Prince Anthony, and I always had a dream of studying abroad. Thankfully, that dream came to life since I applied to the Study Advisor. I was able to receive my visa within four days. I also had some visa refusals in the past; I had about six UK visa refusals in the past, but thankfully, it was not an issue since the Study Advisor was able to make things work this time. I highly recommend Study Advisor for your dreams of going abroad, whether it be the UK or any other European country there is.