Why you should study this course

• London location
  You will be studying in the heart of London's most engaging neighbourhood of new hotels and cutting-edge restaurants, as well as heritage tourism events and arts attractions.
• Global learning experience
  This course considers hospitality and tourism from a global perspective, preparing you for a career which understands global issues and could be based anywhere in the world.
• Real world experience
  The hands-on nature of this course, alongside the opportunity to undertake a work placement or internship2, aims to provide you with work-ready skills which should help you transition more quickly and easily into your professional career.
• Prepare for your future
  Your course is designed to ready you for the fast-paced but exhilarating world of hospitality and tourism management. If you’re interested in starting your own business, you could get business start-up advice and support from our Enterprise Hub.
• Choose a January start
  If you choose to start this course in January you will study exactly the same course but over a slightly shorter timescale in Year 1. This is ideal if you missed the September start, want to transfer from a different university or course or just need a bit more time to prepare for life at university.

Accreditation and professional recognition

The degree is accredited1 and recognised by the following bodies:

Careers and opportunities

On successful completion of this course, you will be able to:

• Demonstrate an understanding of the theory and practice of hospitality and tourism management in the international arena.
• Apply an enquiring, analytical and innovative approach to understanding of organisations in international hospitality and tourism industries, including key issues that have shaped, and continue to shape, hospitality and tourism management and the consumer environment.
• Systematically utilise appropriate digital, financial, legal and economical solutions and techniques to analyse and present information to meet the requirements of different challenges involved in the management of hospitality and/or tourism operations.
• Analyse and evaluate the business environment and its impacts on the international hospitality and tourism industry.
• Apply appropriate hospitality and tourism concepts, models or techniques to identify, analyse and critically assess contemporary business issues within hospitality and tourism organisations in both local and international contexts.
• Communicate effectively using appropriate written, verbal, visual or electronic format output in a national, international and intercultural context.
• Critically evaluate and synthesise a range of views on a variety of business focussed issues within the international hospitality and tourism arena.
• Appraise research skills and ethical considerations that are necessary to understand, explore and evaluate a specific topic relevant to the hospitality and tourism industries.
• Demonstrate an awareness of the ethical and sustainability issues likely to arise in the conduct of business and professional practice and an ability to formulate solutions through dialogue with peers, clients, mentors and the wider community in a professional manner.

When you graduate, you could choose a career pathway in tourism or hospitality, or work for a large organisation which spans both.

You might join an independent hotel or a chain (either in the UK or overseas), on a graduate programme or in a permanent named role. You could work for a tour operator, a travel agency, an airline or a cruise company, or work in incentive or corporate travel. Roles will also be open to you in publishing, PR, journalism, IT or consultancy, for example, where they relate to hospitality and tourism.

Alternatively, you will have a wide range of skills which will appeal to employers in other industries, so you would be free to branch out beyond hospitality and tourism.

Where our graduates work

Our previous graduates have gone on to work at:

• Mandarin Oriental
• The Ritz
• The Savoy
• Red Carnation Hotels
• Marriott Hotels
• Corinthia Hotels

Further Study

Upon successful completion of our International Hospitality and Tourism Management BA (Hons) course, you may wish to continue to further your studies at postgraduate level. You can do that right here at Coventry University London, with our International Hospitality and Tourism Management MSc. You could continue to build on what you have learnt, further preparing you to build the managerial aptitudes needed to run operations and manage destinations sustainably.

We also offer alternative postgraduate degrees if you decide to take a slightly different route. You can explore all of your options, including other locations within the Coventry University Group. You may be entitled to an alumni discount on your fees if you decide to extend your time with us by progressing from undergraduate to postgraduate study.