As sport becomes an ever more powerful industry in the global market place, there has never been a better time to consider a career in sport management. Choose our honours degree with a foundation year to keep ahead of the game.
- Select our four-year course to smooth your academic progress and gain all the support and guidance you need
- Once you have completed your foundation year, you'll move onto study a course that is accredited by the Chartered Management Institute (CMI), and has recognised degree status awarded by the Chartered Institute of Marketing (CIM). You'll also gain a CMI L5 Diploma in Management and Leadership (subject to passing required components)
- Realise your potential: a course with a foundation year is ideal if you are contemplating a career change or want to immerse yourself in a new subject
- Take your first steps towards a dream career: you could go on to work behind-the-scenes with professional sports clubs or at major international sporting events
- Build wide-ranging skills in strategy, leadership, enterprise, marketing, media, PR, finance, events and operations – all with a focus on the sports business environment
- Apply theory to practice through placement opportunities with the likes of Derby County FC, Uttoxeter Race Course, Derby Arena, Team Derby and other sport businesses
- Assist with the organisation of major sporting events – from football and cricket to basketball and half marathons
Distinctive and dynamic, this course will appeal to anyone with an enthusiasm for sport and a thirst for business and management knowledge. It provides a compelling mix of skills to put you at the forefront of what is one of the most lucrative and high-profile business sectors of all.
Foundation Year - helping you to achieve more
Including a foundation year as part of your four-year study programme will give you a head start in your academic and professional life. The foundation year offers the chance to strengthen your skills, knowledge and confidence – with extensive support from our expert staff – before you advance to stage one of your honours degree. It could also be beneficial if you are planning a career change and want to get to grips with aspects of subjects which are new to you.
Our degrees with a foundation year are continuous, meaning that you won’t need to apply again once you have successfully completed the first year.
Why our degree is the business
After you've completed your foundation year, you'll then study our BA (Hons) Sport Management course. This programme is accredited by the Chartered Management Institute (CMI) which is dedicated to promoting excellence in management and leadership. It is one of the few degrees in the country where you can graduate with the CMI L5 Diploma in Management and Leadership alongside your degree (subject to passing required components).
The Diploma is the benchmark for full CMI membership and takes you a step towards Chartered Manager status, signalling to prospective employers that you’re equipped for senior sport and business management roles. There is no additional cost, and you won’t need to take extra exams or coursework to achieve this Diploma.
The course is also a Chartered Institute of Marketing (CIM) recognised degree meaning that the marketing content of the course has been mapped against the CIMs unique professional marking competencies. Graduates will be able to demonstrate the high standards required by those working as marketing professionals in sport. You will gain exemptions from the CIM Certificate in Professional Digital Marketing to advance your career.
The career scope is limitless when you think of the momentous developments transforming sport today – from the multi-million pound sponsorship deals to the unprecedented sums generated by broadcasting rights, from the media clamour surrounding sports stars to the way our growing appetite for sport is harnessed to bolster economic growth in local communities.
Sports event management, marketing, media relations, business development, sport policy and planning, sport finance and international sport business – all will form a crucial part of your studies on this hugely varied degree. You’ll also build broader skills in research methods, strategy and professional practice.
Learning in a real-world context
You will see the business of sport up close. We take you beyond the classroom so that you can develop your management and leadership know-how in real professional scenarios.
Our BA (Hons) Sport Management broke new ground by becoming the first course of its kind in the country to guarantee every student a sport business work placement during each year of their studies. Our students have gained invaluable insights through working directly with names such as Derby County Football Club, Derbyshire County Cricket Club, Derby Arena, Derby City Council, Sport-80, Team Raleigh, Team Derby and Sporting Futures.
In just one example, our partnership with Derby County FC has seen our students attend live press conferences; get involved with commercial hospitality and retail management; take part in crowd management on match days; learn about sophisticated ticketing systems; explore legal and HR issues surrounding staff contracts; and undertake consultancy and research projects on behalf of the club.
You’ll also assist with the delivery and organisation of sports events locally and nationally. Recent examples – to name but a few – have included Championship and FA Cup football matches, T20 cricket matches, National Badminton League matches and the Derby Half Marathon.
An engaging and inspirational experience
Our contacts book includes leading industry professionals from around the world, so you will have every chance to build your own networks. We offer an exciting range of guest lectures to broaden your perspectives, including masterclasses delivered online from overseas.
Our lecturing staff are enthusiastic, approachable and committed to making your learning experience lively and stimulating from the outset. You will be taught by a highly qualified and experienced team with an impressive track record for teaching, research and broad industry-based experience. Programme Leader, Lee Pridmore, is a CMI Chartered Manager, which is a stand out achievement and shows his dedication to making a positive impact to the future of his students.
Sport and Exercise Science - your questions answered
In the below video, Head of Discipline for Sport and Exercise Science, Andy Hooton, answers some of the most frequently asked questions about Sport and Exercise Science at the University of Derby.
Sports Scholarships
The University of Derby is a sporting hub for talented athletes and coaches. We have a track record of improving the performance of our University sports clubs and we have created an infrastructure to provide support for talented athletes. We offer a Sports Scholarship programme that aims to help talented student-athletes realise their sporting potential while supporting them through their academic studies. We offer scholarships of up to £6,000 and provide tailored athlete-support packages delivered by an experienced multi-disciplinary Performance Sport team.
Join Team Derby
If you enjoy a challenge and would like to make the most of your own sporting passion and prowess, you could become involved with Team Derby which is the focal point for the University’s sporting community. It encompasses all aspects of sport, including courses, numerous sports clubs, the Athletics Union and sport development activities. You can also take part in the national BUCS (British Universities and Colleges Sport) competitions

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