This course equips learners (students) with the skills to analyse future trends, address global and local challenges, and provide sustainable, ethical solutions in the dynamic hospitality and tourism industry. It fosters personal growth, leadership abilities, and critical thinking, enabling learners (students) to prioritise sustainability and social welfare in their professional practices.  

Additionally, learners (students) will gain expertise in identifying niche markets, developing digital marketing campaigns, leveraging social media, and utilising data analytics to optimize strategies. The course prepares learners (students) to navigate the evolving tourism landscape and ensuring they are well-equipped for higher education and global industry demands.

MODULES

• Marketing Fundamentals
• Business Finance
  
• Digital Skills and Professional Development
  
• Travel and Tourism Operations
  
• Hospitality Management
  
• Business Entrepreneurship
  
• Digital and Social Media Marketing
  
• Data Analytics in Hospitality and MICE Management
  
• Sustainability and Climate Change Management
  
• Human Resource Management and Practice
  
• Niche Tourism – The New Age Either
  
• Industrial Attachment (6 months Internship)
  
• Final Written Project( Alternative to Internship)

Possible Progression Pathway

Upon successful completion of the course, learners (students) may progress into a degree course, subject to meeting the entry requirements and obtaining the approval of the university.