Overview
The BA (Hons) in Business is a three year full-time (180 ECTS) offering a flexible curriculum with common first-year subjects followed by specialisation in later years, culminating in a final capstone project. The interdisciplinary programme equips both domestic and international students with core business knowledge, processes, strategies, and transferable skills for a dynamic business environment, preparing them for management roles or further Level 9 study at DBS (including various MSc programmes and the MBA). This programme is aimed at both domestic and international learners who seek an underpinning in key business theories, concepts and business processes, strategies and skills. The programme ensures learners acquire an integrated, balanced, and dynamic business education, enabling the development of business knowledge, including previously acquired knowledge and experience. Graduates will be eligible for junior management role or higher administrative roles within a specific subfield of business complementing their previous experience and learning.
On completion of this programme, graduates will be able to effectively demonstrate the following attributes:
- Communication Skills
- Literacy Skills
- Effective communication comprising of clarity of verbal and written material
- Independent learning
- Capable of synthesising diverse academic theories and practices
- Problem-solving and analytical skills
- Ability to collaborate effectively
- Ability to demonstrate and formulate initiative
- Negotiation
- Leadership
- Managerial qualities
- Adaptability
- Ethical judgement
Employability Skills:
- Project Management
- Technological proficiency
- Mathematical ability
- Financial accounting ability
- Business and Management
- Knowledge of Marketing and the Law
- Strategic development
- Research capability
- Report writing
- Document preparation and verbal presentation
- Political awareness
- Intercultural awareness
- Comprehension of global issues
- Understanding of environmental issues
- Social Innovation and Entrepreneurship
They will also possess the following competencies:
- Excellent at building relationships and able to work with people at all levels in a dynamic environment.
- Able to work well as part of a team and individually in a demanding environment whilst meeting tight deadlines.
- Critical and able to derive meaning from academic theories and concepts.
- Clear communicators with the ability to use the fundamental concepts and strategic development of the business function.
Objectives
The specific programme objectives are to:
Build a Strong Foundation in Business Knowledge: Equip learners with a comprehensive understanding of contemporary business theories, concepts, and methodologies, providing an in-depth academic grounding in core disciplines essential for a successful career in general business.
Cultivate Expertise in Key Business Disciplines: Foster expertise in critical areas of business while encouraging an awareness of how these disciplines evolve and how to evaluate emerging knowledge effectively.
Enhance Problem-Solving and Decision-Making Skills: Develop learners’ ability to approach business challenges methodically and rationally, enabling them to apply their knowledge and skills effectively in real-world scenarios.
Strengthen Intellectual and Communication Skills: Encourage the development of reasoning, evaluative, and communication skills to enhance interpersonal abilities, enabling learners to engage effectively in diverse business contexts.
Promote Information Organisation and Acumen: Equip learners with the skills to organise information, construct and defend arguments, and present conclusions clearly and coherently.
Encourage Critical and Analytical Thinking: Instil the ability to critically assess knowledge and ideas, empowering learners to evaluate perspectives using both qualitative and quantitative research findings.
Facilitate Additional Opportunities: Provide learners with the chance to experience additional areas of business, such as Management, Project Management, Human Resource Management, Information Systems, Psychology, Global Business, Supply Chain Management, or Law, complementing their foundational knowledge with targeted expertise.
Delivery
This programme is delivered through both online and face-to-face modes of delivery, including classroom sessions (in-person and Zoom lectures) and practical computer lab sessions.
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