BA (Hons) Music Business
If you have a passion for music and making things happen, this Music Business degree is a chance to explore the many avenues available in the music business, be entrepreneurial and develop your specialist business skills. Students come from a range of backgrounds, sharing the common goal of wanting to develop a career in the music industry. These career options include label management , A&R, event management, publishing, artist development, enterprise, marketing and radio. The Music Business degree has a clear emphasis on entrepreneurial skills and strategic career development, culminating in a final year project that could be the start of your bright career in the music business.
Real-world music projects in the vibrant music scene of Cardiff and South Wales will be part of your student experience on the Music Business course. You’ll be encouraged to work with students from other disciplines, benefiting from the creative community you’ll have access to at the University. Staff have a wealth of experience working within the music industry. You’ll also benefit from regular visits and masterclasses from high-level music industry professionals such as former Coldplay manager, Estelle Wilkinson, Managing Director of leading digital agency Edition, Adam Biddle, and Alun Llwyd and Kevin Tame from notorious Welsh independent label Turnstile.
What you will study
Through a comprehensive collection of modules on the Music Business degree, you’ll learn how to analyse, collaborate and create. You’ll also learn key principles of management and a range of business skills, all the while surrounded by artists and crafting real-world music projects. There is also a roster of carefully selected guest lecturers.
We’ll help you grasp key principles of management and a wide range of business skills, alongside examining the effects of technology on the music industry and learning how to navigate legal, contractual and moral issues. You’ll explore the A&R process from creation to realisation, as well as becoming a nancial planner, market analyst and promotions strategist. Our carefully selected, high-calibre guest lectures will frequently energise and inspire you.
Year One - Music Business degree
- Words and Music: Culture, Context and Criticism
- Introduction to the Music Industry
- Principles of Artist Development
- The Music Entrepreneur
- Principles of Music Business and Finance
- Principles of Music Marketing and Promotion
Year Two - Music Business degree
- Digital Media in the Creative Industries
- The Modern Live Industry
- Music Contracts and the Law
- Creative Event Management
- Music Futures
Year Three - Music Business degree
- Major Project
- Music in the Global Marketplace
- Strategic Business Management in the Entertainment Industry
- Management in the Creative Sector
- Music Publishing and Rights Management
Careers
USW’s Music Business degree provides you with the skills and expertise you need to be at the forefront of the music business, enabling you to create and model your music business career. By the time you graduate, you will have the skills for a wide range of careers in the music, media and entertainment industries, including publishing, marketing, A & R, radio, event and tour management.
You will learn management principles and a broad range of business skills helping you to maximise the creative and commercial potential of the artist/business relationship. Your studies will promote entrepreneurship and creative thinking, helping you to create and launch your own business initiative before leaving the course.
Graduates will also have transferable and practical experience that can be applied in many other areas of the business environment

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