Explore the business of the service economy

With modern global economies spending an increasing amount on ‘services’ over ‘goods’, and the creation of more jobs in the service sector, this course will prepare you for a world that is increasingly dependent upon services and service systems. This is a world where businesses, organisations, government and social enterprises must learn to adopt a service perspective to successfully create value for their customers and stakeholders.

To learn to effectively manage the operational, technological and human aspects of service businesses across the commercial, government and not-for-profit sectors, you’ll tackle complex service problems, with concepts and ideas from across multiple business disciplines. Upon graduation, you’ll have an impressive knowledge base and durable skillset which will enable you to lead, thrive and adapt in the emerging, and rapidly changing, service society.

Study a Bachelor of Business (Service Management) at UC and you will:

• integrate theory and practice in service management and articulate the impacts of recent developments within the field
• locate and evaluate a range of research frameworks and skills within service management
• develop and practice a service perspective on business and in managing organisations
• examine service phenomenon at multiple levels of analysis and identify connections between them
• utilise design thinking when investigating service problems and creating solutions to them
• create value in services through relevant indicators, such as service quality, service experience, customer satisfaction or wellbeing outcomes
• synthesise interdisciplinary business knowledge when analysing and responding to complex or uncertain service problems.

Work Integrated Learning

The Bachelor of Business (Service Management) integrates theoretical learning with practice thanks to regular authentic Work Integrated Learning (WIL) experiences. Academics and industry work together to facilitate a range of diverse opportunities for you, including work simulations, internship workshops and placements, guest speakers, industry projects, overseas study tours and more.

Students of the faculty have previously undertaken internships across a range of sectors, with organisations including Escape Luxury Camping, Brumbies Rugby, the Australian College of Nursing, Canberra Cavalry, Southern Tablelands Arts, Goulburn Regional Conservatorium, RDA Southern Inland, Careers UC and UniLodge (UC).

Career opportunities

• Company director
• International business development manager
• General manager
• Global account manager
• Import/export logistics officer
• International business consultant
• Government policy adviser
• Product development manager
• International trade coordinator
• International management consultant
• Economic officer
• Business intelligence manager
• Marketing manager
• Human resources adviser
• Customer engagement manager

Course-specific information

High-achieving students can enrol in the Bachelor of Philosophy (Honours) program.