ABOUT THE COURSE
If you would like to gain a professional portfolio in a wide variety of media disciplines including journalism, photography, marketing, trend forecasting and digital design to help to maximise your job opportunities in the fashion industry, this is the course for you.
The fashion industry is increasingly looking for dynamic and multi-skilled practitioners to produce a range of content across editorial and commercial platforms. This course bridges the gap between core fashion communication disciplines such as social media, journalism, photography and advertising with digital media, event management and film-making creating a dynamic, multi-disciplinary, industry-designed degree programme.
Throughout the degree, you will work in a simulated real-world media environment and have the opportunity to explore your unique voice as a storyteller using words, pictures, film, art direction and design to create the innovative content of the future. You will also analyse markets and understand how the editorial and commercial world connect and design innovative and fresh ways to engage audiences, translating a passion for fashion and lifestyle content to a global multimedia stage.
The course is taught by academics with extensive professional experience and industry contacts, meaning you can benefit from a range of guest lectures to learn valuable insight. Recent speakers have included representatives from Vogue International, Glamour, Grazia, VICE, Wonderland, Alexander McQueen, The Daily Mail, Oasis, Topshop and Google.
To complement your studies and aid employability, you will be expected to complete a minimum 100 hours work experience to help develop a dynamic portfolio, a global awareness of skills and how to use them to best effect, and a working knowledge of the industry.
YOUR FUTURE
Students graduating from Solent’s BA (Hons) Fashion Media programme will be well prepared for a wide range of graduate level employment opportunities. Suitable roles for graduates include:
- Magazine designer/sub editor
- Social media editor
- Magazine journalist
- Digital content editor
- Fashion photographer
- Fashion writer
- Editor independent fashion/lifestyle publication
- Fashion influencer marketeer
- Stylist
- Copy editor
- Video content editor
- Trend forecaster
- Event planner/event designer
INDUSTRY LINKS
Thanks to the course team's extensive links with industry this course was developed in close consultation with UK publishers, journalists, stylists, content producers, digital strategists and editors – this input ensures the course is right up to date with industry trends and requirements.
Throughout the course there is also the opportunity to work on a range of live briefs, and many of our contacts can act as mentors to students both onsite and remotely.
We also have a dynamic and diverse guest lecture programme which features industry professionals from journalism, social media, advertising, styling, business, trend forecasting and international media as well as brand collaborators, fashion influencers, publishers and marketing professionals. In the past year (2018/9) guest speakers have included editors from Vogue International, Grazia, Glamour, Cosmopolitan, VICE, Wonderland, Alexander McQueen, The Daily Mail, Goat, WGSN, Trend Spot, The Sunday Times, Oasis, Topshop, Google.
PLACEMENTS
The course includes a unit entitled ‘Work Based Learning’ (in level 6) which every student across the School of Art, Design and Fashion must undertake prior to graduation.
The unit is run by a dedicated team of industry experts, and students can use a range of source to find suitable work placements including the University’s alumni network, academic’s industry links, and the Employability and Enterprise team at Solent. Students are also encouraged to take additional work experience opportunities throughout their three years of study.
You are also encouraged to work collaboratively with peers and industry experts on real-world briefs to develop team-working skills and build an invaluable network for future careers.
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