Fashion Communication and Promotion (with Foundation Year)

BA (Hons)

Course overview

Benefit from key expertise in the global business of fashion, this fashion communication and promotion degree embraces the recent explosion of new media and interactive, immersive experiences, innovative communication is changing the shape of this exciting global industry.

What you learn

Develop a career in fashion through a range of skills to get ahead in the industry with a focus on communication and its related concepts, such as branding, trends, styling, photography, graphics and creative uses of new digital platforms. Taught by experienced industry professionals, you develop an understanding of a wide range of roles such as image-makers, stylists, art directors, fashion show producers, public relations experts, bloggers, influencers and social networkers, online marketers, journalists, curators, commentators and theorists, who are all shaping the future of fashion.

About the course

Whilst studying this Fashion Communication and Promotion degree at Teesside University, you connect directly with industry through live projects, competitions, internships and international opportunities. Working independently and collectively, you acquire the professional skills for the fashion industry, including a critical dialogue with contemporary practice, providing the independence and confidence to succeed within a changing, fluid global creative industry.

Middlesbrough Institute of Modern Art

You study at MIMA School of Art & Design, an art school led by Teesside University and Middlesbrough Institute of Modern Art (MIMA), an international contemporary museum and gallery. You gain a full artistic experience, learning in a social space that inspires dynamic ideas, fuels collaboration and allows you to build local, national and international networks with industry professionals for your future fashion communication and promotion career.

Foundation year

The fashion communication and promotion foundation year helps you develop knowledge and skills to make the transition to university study, and in particular, to gain art and design knowledge and develop academic and personal skills to proceed confidently through the remainder of the course. During the foundation year (also called year 0) you study through projects, lectures, tutorials, seminars, skills workshops and presentations. There are three modules each semester. An optional work placement year is included, at no extra cost.

Top three reasons to study fashion communication and promotion at Teesside University

1. Our graduates are working all over the world.
2. Complete an optional work placement year at no extra cost.
3. You are taught by experienced industry professionals.

Alongside the optional work placement year, you can gain valuable experience and engagement with the sector through our shorter work placements, internships and work experience opportunities.

Career opportunities

Fashion image-makers, fashion stylists, art directors, producers, film-makers, public relations experts, bloggers, social networkers, on-line marketers, fashion writers, curators, fashion theorists