Course details

You gain an overview of financial techniques so you can participate in the efficient management of the financial resources of the organization. You cover the planning and budgeting process through to the evaluation of performance. This process includes decision-making based on financial data; preparing budgets and analyzing performance against budget; looking at ways to add value.

You explore financial data used in organizations. You examine issues relating to problem-solving and the need for financial decision-making. The module reflects current and ongoing financial awareness needed in organizations. The content of the module is mapped against the key financial principles used in financial accounting.

You gain an understanding of the main theories of human resource management (HRM) and how they are applied within the travel and tourism environment. You also gain the necessary theoretical and practical underpinning necessary to the comprehension and analysis of the nature of HRM as well as the importance of effective recruitment and selection, the management of staff, and staff engagement.

Marketing plays a significant role in any industry and particularly in a service industry such as travel and tourism. Such organizations cannot operate without the use of promotion or market research for communicating with a range of customers. Most organizations have large marketing budgets within the sector, but during the last five years, we have seen significant changes in the approach to sales and promotion in the sector. You examine factors that influence the marketing of products and services as well as analyze the effectiveness of promotional campaigns in order for organizations to achieve their marketing objectives. Your assessment allows you to analyze an organization’s marketing strategy and explore the effective use of marketing theories and concepts.

The range of employment opportunities available in any industry is diverse, from specialist operatives to strategic managers. Through the introduction of research methodology, the module will provide a framework around which you can explore and better understand the industry environment in which you are interested in working. To ensure you are in the best position to take advantage of the opportunities identified, you will also be supported to develop an understanding of your own strengths and weaknesses and formulate an action plan to bridge any identified gaps in knowledge, skills, or understanding. The module will also provide a platform from which to pick up a more detailed analysis of a specific business organization at level 5.

You analyze the importance and diversity of the UK tourism industry. You study visitor flows, origins, and statistics as well as the different types of tourism products available within the UK. You also focus on the future of UK tourism as a catalyst for growth and employment.

How you learn

You gain a comprehensive knowledge and understanding of the travel and tourism industry as well as a range of practical, professional, and key transferable skills required for graduate employability and lifelong learning.

How you are assessed

The knowledge and skills developed through the course are assessed in a variety of ways, using both in-course and end assessments. Methods include reports, essays, projects, case studies, exams, individual or group presentations, group activities, and a personal development portfolio.

Career opportunities

The travel and tourism industry is a vast, dynamic industry offering a wide range of career opportunities. Typical areas of the industry which you could progress into include tour operations (UK and overseas), conference and events management, travel agency operations, aviation sector (airlines and airports), public sector tourism in the UK (tourist boards, regional development agencies, and tourist information centres), attractions management (the UK and overseas), transport provision, hospitality sector management and tour guiding services.

You may also further your studies and progress to the BA (Hons) International Tourism Management (Top-up). Our graduates have gone on to have successful careers with Emirates, Swissport, Tui, Newcastle International Airport, British Airways, Kuoni, Thomas Cook, Expedia, and Jet2.