Business and Data Analytics BA (Hons)

Course overview

This broad-based degree gives you a comprehensive understanding of business concepts and models with specialist knowledge of data analytics. You look at the ways in which data analysis affects every area of business, from the rise of artificial intelligence, to the use of big data.

Data analysis is rapidly becoming a mission-critical requirement across a range of fields. You explore how data analytics techniques are applied within a business context, and develop the knowledge and skills to work in a range of industries including: business, delivery logistics, internet/web search, finance, policing, security, transportation, fraud and risk detection, and healthcare.

You study at both Teesside University Business School and the School of Computing, Engineering & Digital Technologies, giving you complete a business and computer science learning experience. An optional work placement year is included, at no extra cost.

Career opportunities

This degree opens up career opportunities in a wide range of business disciples and within an increasing range of industries. Roles include data analyst and operations manager roles, and roles within the digital marketing industry, amongst a host of other opportunities. You develop skills which employers require and are relevant to their business.

Through guest lectures and live projects you have lots of opportunities to engage with potential employers. You also have access to workshops and events throughout your course and extensive support to help you secure an optional work placement.

Our award-winning careers service works with regional and national employers to advertise graduate positions, in addition to providing post-graduation support for all Teesside University alumni.

Through collaborative projects with our international partners, you gain the skills and confidence to succeed in the world of work on a global scale. You work with SMEs and large corporate organizations, developing practical business skills by formulating solutions to real-world challenges. We ensure that you acquire a unique mix of ability, knowledge and experience to secure the perfect role.